I am about to wire up a hella spread worklight on the back, have done this with previous vehicles..... how I do this is as follows:
Run decent positive lead from battery in engine bay, run an inline fuse where it connects onto the terminal, run your cable through the firewall gromet then onto a switch on your dash, continue with cable going back through firewall out and under the vehicle in flexi conduit to the back, run a negative from the chassis to your light and the positive up to a 2nd switch in your tray (optional) and then back up to the light itself... be sure to put another inline fuse near the rear of the vehicle...
This is how I'll be doing my light, generally I use negative earth wires for switching back to relays but that's too much mucking around...
Could always use a positive directly back to the light then use a negative wire with your switches on instead.. that's another way of doing it!